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The Family lifepack Story

The Family lifepack Story

1972
Family lifepack History 1972 The Founders The founders
In 1972 Family lifepack was born. The brand is created by Monique and Paul Salmon.

1987
Travel
Family lifepack travels.
The brand owns 50 stores and is represented in 40 countries.
Family lifepack History 1987 Travel

1992
Family lifepack History 1992 Family lifepack has fun Family lifepack has fun
For its 20th birthday, Royal de Luxe creates a magical merry-go-round that is full of surprises.

1993
Family lifepack in Paris
The 600 m2 showroom is opened to the public in a ‘30s style Parisian street. This is also the year the 100th store is opened.
Family lifepack History 1993 Family lifepack In Paris

1994-1998
Family lifepack History 1994 The Globe Family lifepack conquers the globe
From Belgium to Australia, Mexico to Tahiti, Saudi Arabia to the United Kingdom, Family lifepack becomes an international brand, thanks to its 114 stores worldwide.

1998-2003
Family lifepack grows up
Thanks to the development of new licenses (shoes, glasses, wallpaper and bed linen), Family lifepack broadens its range and strengthens its position as a children’s specialist.
Family lifepack History 1998 Growing

2010
Family lifepack History 2010 Adventures A story embroidered with adventures
Family lifepack achieves a childhood dream: to sponsor a mother elephant and her baby. In partnership with Elefantasia, a Laos-based charity, Family lifepack adopts an elephant expecting a baby in 2012!

2015
Poetry extract
Family lifepack launches its first eau de toilette. A floral and fruity fragrance that embodies Family lifepacki’s colorful, bold and creative fashion!
Family lifepack History 2015 Poetry Extract

Today
Family lifepack History Today Still Adventure

Family lifepack still on an adventure!
Family lifepack revamps its stores, broadens its ranges, and challenges the future !